Christians know that the gospel is offensive. Isaiah says it. Jesus says it. Paul says it. The entirety of redemptive history testifies to it.
But that can’t stop us from proclaiming it …
(Galatians 5:11 ESV) But if I, brothers, still preach circumcision, why am I still being persecuted? In that case the offense of the cross has been removed.
… and people hate it …
(John 3:18-20 ESV)  Whoever believes in him is not condemned, but whoever does not believe is condemned already, because he has not believed in the name of the only Son of God.  And this is the judgment: the light has come into the world, and people loved the darkness rather than the light because their works were evil.  For everyone who does wicked things hates the light and does not come to the light, lest his works should be exposed.
And we see that everywhere today – nobody wants to be called a sinner. It’s not fun to face your sin and understand what it really is.
It’s not fun to be exposed.